Support the stream: Respectability politics or the politics of respectability refers to attempts by marginalized groups to police their own members and show their social values as being continuous and compatible with dominant values rather than challenging the mainstream for what they see as its failure to accept difference. Rebranding 'ratchet' and anti-respectability politics
One way to challenge respectability politics is reclaiming negative stereotypes associated with minority communities, rather than disassociating from them. This can take place in the form of rebranding words that have been used as insults towards communities.
Rebranding of the derogatory term "ratchet" has been one way black women specifically have pushed back against respectability politics. Black women who identify as ratchet reclaim the negative stereotypes associated with black culture, such as hyper-sexuality, and instead embrace individualism. The strategy of reclaiming negative stereotypes has been acknowledged as having potential for black feminine liberation, but has also been criticized for its limitations contained within the confines of the terms that are being reconceptualized. For example, ratchet is associated with heterosexuality, which confines potential to liberate in the context of being 'ratchet'
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