Since 2014, American Express and Growth Intelligence have worked to integrate a number of Artificial Intelligences across all their marketing channels. This has generated a significant uplift in additional revenue from net-new prospects and has maximised value from their customer base. Watch the video to find out how American Express pushes the boundaries of personalised marketing with Growth Intelligence.
Pushing the Boundaries of Personalisation in B2B Marketing
Since 2014, American Express and Growth Intelligence have worked to integrate a number of Artificial Intelligences across all their marketing channels. This has generated a significant uplift in additional revenue from net-new prospects and has maximised value from their customer base. Watch the video to find out how American Express pushes the boundaries of personalised marketing with Growth Intelligence.
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