New Peugeot 208 Allure 2020 Drive Test Review POV. In a B segment tending ever more towards standardisation, to the
detriment of notions such as pleasure or youthfulness, the PEUGEOT
brand sets itself apart in introducing the alluring new PEUGEOT 208.
Because car usage is shifting, because energy transition is a true
opportunity, new PEUGEOT 208 offers, right from launch, three
different energy source options – electric, petrol or diesel. Body line
no longer dictates vehicle usage!
This new PEUGEOT 208 generation, which fits perfectly into the
brand’s upmarket move strategy, is distinguished by its keen design
that brings with it a breath of youth and energy.
In addition to original, distinctive styling, new PEUGEOT 208 is also
breaking ground with a new generation PEUGEOT i-Cockpit©
including a 3D head-up display and myriad driving aids normally
reserved for higher market segments.
The world is changing and the future holds many questions. In the automotive sector,
as is other fields, new challenges call for appropriate responses. Building on its 208-
year history, the PEUGEOT brand is calmly and practically committing to the energy
transition era, offering an exciting yet reassuring vision of the future:
#UNBORINGTHEFUTURE.
New PEUGEOT 208 is a new component in this vision of the future: it asserts a youthful
image and communicates all its energy, spontaneity that reflect the values of the
PEUGEOT brand - High Expectations, Style and Emotion. Its lithe appearance
epitomises cheerful, sporty vitality, brimming with promise. Its sleek, quality design
gives it a high-end look that is perfectly in keeping with the PEUGEOT brand’s upmarket
strategy. New PEUGEOT 208 is at the core of the B segment, making its own
contribution to what makes the PEUGEOT range so successful: assertive design
combined with distinctive innovation and technology.
New PEUGEOT 208 sits on the PSA Group’s latest generation vehicle platform, CMP (Common Modular
Platform). Dedicated to segments B and C, this new vehicle base complements the EMP2 (Efficient Modular
Platform).
As its name implies, the CMP platform is adaptable in terms of dimensions and engine variants. Accommodating
all power sources, it will enable customers to select their preferred type of power train, a traditional combustion
engine (petrol or diesel) or an electric motor.
Economy was the watchword throughout the development phase. This new platform helps to limit new
PEUGEOT 208’s CO2 emissions, due to:
reduction in weight (30 kg lighter vs. the F1 platform),
improved aerodynamics (levelled floor-pan, electronically controlled air inlets),
reduced roll resistance (Class A tyres, reduced suspension friction),
power train optimisation (improved combustion output, down-sizing, reduced mechanical friction,
transmission extension and generalisation of Stop & Start).
New PEUGEOT 208’s exterior is so distinctive and tasteful that it is able to dispense with chrome fittings,
revealing the strength of an expressive design with pleasing proportions. It is well and truly at the centre of
PEUGEOT’s up-market move.
Longer, wider and lower than the current PEUGEOT 208, this new generation reveals a distinctive bodyline,
suggesting sportiness with its clean, taut lines. There is also a clear touch of sensuality conferred by the wide
shaped wings and overall body curves - a discreet balance between soft and firm.
From the side, new PEUGEOT 208 reveals its pared-back windscreen that allows space for a longer, sculpted
bonnet. To underscore the sporty look, the extreme-angled quarter light is perfectly aligned with the rear wheel
arch. The GT Line or GT versions feature glossy black wheel arch flaring: this streamlines the body, making the
wheel diameter appear larger. On these premium versions, the 17-inch wheel rims are adorned with screw-in,
customisable inserts which improve the aerodynamic effect and reduce the un-sprung mass (-3.6 kg per vehicle).
Immediately recognisable, the front end is a clever blend echoing the visual signature of the lower section of new
PEUGEOT and the Full LED 3-claw headlight signature (according to version). The front bumper is designed as a
single contour containing a perfectly-integrated, single outlet radiator grill in the centre, bearing the iconic
PEUGEOT Lion. The tip of the bonnet shows off the 208 badge.
As a follow-on from PEUGEOT 3008/5008/508, the rear end of new PEUGEOT 208 stands out with its black band
running over the width of the boot lid, linking the 3-claw lights (which are also day-running). The design is exact,
shapes are taut. The rear diffuser is available in a gloss black finish and, depending on the engine variant, may be
enhanced by a chrome exhaust tail pipe.
#SDADan
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