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Video: Are store designs led by shopper insight? They should be says dcGTR

Video: Are store designs led by shopper insight? They should be says dcGTR After just six months, dcGTR, part of the dcactiv group, is making its presence felt in travel retail as the division's Managing Director, Alan Brennan tells TRBusiness, who says the companies various technological tools and solutions have 'no boundaries' in terms of their applications in travel retail.

As reported, dcGTR entered the market officially in March as a creative commercial tech agency marrying cutting-edge technology with detailed customer insight. Just two months later TRBusiness took the opportunity during May's TFWA Asia Pacific Exhibition & Conference to gain a timely update from Brennan and Rob Thorpe, Managing Director – Associate Partners, dcActiv, on the firm’s future pathway

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